Facebook dating site nzt
The idea for Bumble came from her desire to create a safe space for people – women in particular – to communicate online.
Romance was what she knew best and so the concept evolved into a dating app – one that she insists has "kindness" at its heart."There's no online accountability in digital anything.
But it still can be a murky world, where many are feeling their way.
One person who's all too aware of the potential pitfalls is Whitney Wolfe.
But far from retreating from the online dating industry, Wolfe instead set out to reinvent it.
After relentless research and hours of focus groups, she found users were increasingly perturbed by the issue of abuse – both misogyny online and actual abuse of dating services.
Zero," she tells me when we meet at a hotel in London's Covent Garden."That's where my idea for Bumble came from – I wanted to start a network that encouraged positive online behaviour versus bullying, exclusion and all that nasty stuff – I know, I've lived through it."Wolfe is referring to the tidal wave of trolling that occurred after she left Tinder.
She was, she tells me, called "the ugliest, meanest, darkest things I've ever read on a public messaging service.
Are we now in such an isolated state that we are having to go online to find friends as well as dates? As far as she's concerned, this latest "friend" feature is just meeting demand. Couples who connected over the internet would laugh nervously and mutter something about "meeting in a bar". Today, it accounts for around one in every five new relationships and one in six marriages.Most people now know someone who met their partner online – and the stigma has gone.According to the experts, 18-24-year-olds are four times as likely to feel lonely "most of the time" as those aged over 70.And, in 2014, Britain was named as the loneliness capital of Europe.